Introducing 'You Could Claim Yourself' with Nick Knowles
We're excited to launch our biggest campaign yet, ‘You Could Claim Yourself’, fronted by none other than Nick Knowles.
The campaign is all about car finance claims, and it centres on one simple message: you could claim yourself, but sometimes it's best to get the experts in.
Nick Knowles is helping us spread the word, and here's why it matters to you.
Why Nick Knowles
Firstly, he's a legend. Secondly, you'll know Nick Knowles as one of the UK's most trusted faces on TV; warm, straight-talking, and someone who's built a career on helping people through situations that can feel overwhelming. You trust him because he tells it straight. He doesn't oversell, and he won't talk down to you. To put it simply, he knows his stuff.
That's exactly the tone we wanted for this campaign: honest, direct, and firmly on your side. Nick Knowles trusts Mis-sold Expert, and that's the trust we wanted to bring to you, because when you're dealing with something as complex as a car finance claim, hearing a credible voice say "get the experts in" carries real weight.
Why We're Launching This Campaign Now
You might already know that the Financial Conduct Authority (FCA) recently confirmed you can pursue a mis-sold car finance claim yourself, without going through a claims management company. It's a significant update, and one that puts more power directly in your hands.
But knowing you can do something yourself isn't the same as knowing whether you should. Car finance claims involve a lot of paperwork, lender correspondence, and technical detail, and if you get it wrong, or miss something, you could end up with a lower payout, or none at all.
This felt like the perfect moment to speak directly to you at that decision point: the moment you're weighing up whether to go it alone or bring in expert support.
The Thinking Behind the Campaign
You're capable of doing your claim yourself, but that doesn't always mean it's the easiest or most effective path for you. It's the same principle behind calling in a specialist for a job you could technically handle yourself, but where experience makes all the difference to the result.
That's the space Nick Knowles occupies so well, someone you already trust to recognise when a job calls for expert hands. It made him the natural choice for a campaign about the value of expertise, especially at a time when you're being told you can go it alone.
How We Can Help
If you think you might have a mis-sold car finance agreement, the choice is yours. You could handle the claim yourself, chasing lenders, tracking replies, and reviewing offers on your own.
Or you could let our experts manage the whole process for you, from tracking down old agreements to negotiating with lenders and reviewing any offer on your behalf.
Whichever route feels right to you, now's the time to find out where you stand.
Helpful resources
- Car Finance Claims: Complete UK Consumer Guide (2026)
- How Car Finance Really Works in the UK | Mis-Sold Expert
- Understanding Mis-sold PCP Car Finance | Mis-Sold Expert
- How The Car Finance Compensation Process Works - Mis-Sold Expert
- Key Facts Worth Knowing
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